Cookies

Measuring website usage and tracking

Montemedia AG does not collect personally identifiable information (PII) from your visit to its domains, including but not limited to www.montemedia.com (hereinafter referred to as montemedia.com) other than information that you voluntarily supply.

Montemedia.com puts small files (known as 'cookies') onto your computer to collect information about how you browse the site.

Cookies are used to:
- measure how you use the website so it can be updated and improved based on your needs
- remember the notifications you’ve seen so that we don’t show them to you again

Montemedia.com cookies aren’t used to identify you personally.

Find out more about how to manage cookies.

How cookies are used on montemedia.com

We use analytics software to measure website usage and collect information about how you use montemedia.com. We do this to help make sure the site is meeting the needs of its users and to help us make improvements.

Analytics software stores information about:
- the pages you visit on montemedia.com 
- how long you spend on each montemedia.com page

- how you got to the site 

- what you click on while you’re visiting the site

We don’t collect or store your personal information (e.g. your name or address) so this information can’t be used to identify who you are.

We don’t allow the analytics software to use or share our analytics data.

Multivariate testing

We sometimes test different versions of pages with different users to see which work better. We’ll save a cookie so that you consistently see the same version when browsing montemedia.com.

Online privacy

With online privacy as Montemedia's primary concern, montemedia.com recommends initiatives for self-regulation and laws throughout its markets, such as the regulations of the World Wide Web (W3) group, Privacy Preferences Projects (P3P), Internet Advertising Bureau (IAB) Good Practice Principles for Online Behavioural Advertising (OBA), the European Union e-Privacy Directive or UK's Information Commissioners Office.

You can «opt-out» from having cookies stored on your PC when ads are shown from the Montemedia AdServing system. To «opt-out» click the button below once. You will then have a cookie which indicates to our system not to write any cookies when displaying ads.

   > UPDATE OPT-OUT SETTINGS

Alternatively, you may control your privacy settings using the NAI or DAA Opt-out Tool which allows consumers to opt out of the behavioral advertising delivered by NAI or DAA member companies, respectively.

   > DAA Opt-out Service> NAI Opt-Out Service> EDAA Opt-Out Service | > Fingerprinting


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However, you will still see just as many ads. They will just be far more likely to be less targeted and irrelevant to you. Also, if you opt out, you may be making it harder for your favorite websites or apps (so called publisher) to survive. This is because advertisers pay a higher price to deliver a tailored ad and your favorite website/app usually depends the income to continue producing the content free of charge. The publisher usually generates a higher income by showing tailored ads on their properties.
Studies (e.g. 2014 DAA Study or 2010 NAI Study have shown that a significant portion of a publisher’s revenue can come from tailored advertising, and this is particularly true for smaller websites.

Browsers
You should upgrade your web browser (the software you use to access the internet) if it’s out of date.

Upgrading to a newer browser will mean:
- your computer will be more secure and less likely to be attacked
- it will be faster to browse the internet
- you’ll see more features on many websites

How to Contact Us
If you have any questions or comments about our terms of use or this site, please contact legal@montemedia.com at any time.

Zurich, May 1st, 2013

Montemedia AG
Eichstrasse 25
CH-8045 Zurich
legal@montemedia.com
+41 44 515 45 06





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